Award for Afya Serengeti campaign

The Afya Serengeti campaign, of which we reported earlier in our blog, has won an Award of Excellence in the category Animal Health. With this award, founded by the RX club, the campaign is honoured for its creativity and execution. The campaign was developed by Circa Healthcare in order of Intervet/Schering-Plough Animal Health, and focuses at the prevention of rabies in the Serengeti area in Tanzania. The campaign supports vaccination teams that vaccinate all domestic dogs in the communities surrounding the Serengeti National Park. We were involved in this campaign through the production of a video-series where we followed these team in their year around vaccination campaign.

Rabies is a lethal disease that still claims more than 25,000 Africans per year, mainly children. While rabies is preventable with vaccination, fighting it is a huge undertaking. The Afya Serengeti project alone encompasses an area inhabited by more than 6 million people and 500,000 domestic dogs.

This Award of Excellence is a fantastic recognition for this sympathetic campaign.

Afya Serengeti Project – episode 2

I am glad to announce the second episode of the video series The Afya Serengeti Project. As you probably know, the Afya Serengeti Project deals with the prevention of rabies in and around the Serengeti National Park in Tanzania. This research group, lead by Sarah Cleaveland, has demonstrated that rabies, a terrible and lethal disease that can affect all mammals (yes, including people), can be prevented when you vaccinate all the dogs in the area. So, it’s about saving lives!

The video series gives you an impression how this vaccination team works. In this second episode Kaneja Ibrahim, one of the team members, shows us around the so called CDP House or Disease House. Here the team resides during the vaccination campaigns. Get to know them a little better and see what impact this work has on their personal lives, but also how dedicated they all are to make rabies a memory.

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